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charliepark.org

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business

Posted
1 September 2007 @ 4am

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business, strategy

Stories Over Bullets


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The good Edward Tufte led us to an article in the Harvard Business Review (05/98), regarding storytelling as a tool in business strategy development.
A good strategic plan must be written in a narrative form that tells an exciting, detailed, nuanced story. Virtually all business plans are written as a list of bullet points. Despite the […]